http://www.businessinsider.com/you-cant-appreciate-how-completely-apple-has-humiliated-rim-nokia-and-the-rest-of-the-gadget-industry-until-you-see-these-charts-2010-7

I think this article really puts everything in perspective. Apple doesn’t sacrifice profits for market share. When everyone is talking about the next iPhone killer, just remember: 3% market share with 2 times more profit than the rest of the cell industry.